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For banks in India

Your customers have the card. Help them use it.

One personal link. One clear goal. A reward they can see.

Book a demo See how it works
  • No app to download
  • Your bank's name
  • Pay for results
The setup tool: the campaign steps on the left, a live preview of the customer's page on the right.
The customer's page: a ₹100 voucher for opening it, and ₹250 for two card payments.
Goal met · ₹250

The problem

Cards get issued. Then they sit in wallets.

  • 12.41 crore

    credit cards in India [1]

  • +10.1%

    cards, in a year [2]

  • −2.4%

    spend per card, in a year [2]

  • 1.2 crore

    unused cards closed in one year [3]

Reminders alone barely help: about 1.4 more people in 100 act, across 126 trials. [4] People need one clear goal, one simple step and a promise that's kept.

How it works

Three steps. That's it.

  1. Pick a goal

    Like two payments of ₹500 in 30 days.

  2. Send a link

    By WhatsApp or SMS, from your bank.

  3. See what changed

    Compared with customers you held back.

What customers see

Feels like the apps they love.

One screen. One button. Nothing to install.

  • Welcome page with the goal, the date and the reward.

    The offer

    What to do, by when, and what they get.

  • Home page showing the customer's points as a rupee amount and the steps left.

    What's at stake

    Unused points, shown in rupees.

  • A list of common problems, each with one fix.

    Help, built in

    Forgot the PIN? Card not here? One fix each.

  • Goal met page showing the ₹250 reward.

    The reward

    Locked in once the goal is met.

Never asks for a PIN, CVV or password. Never moves money.

Your team

Your team runs it.

Set up, approve and launch in one place.

  • Seven steps, live preview
  • Maker and checker built in
  • Test message versions
  • Pause or end any time
  • Full activity log
  • Results against a held-back group
The setup tool: the campaign steps on the left, a live preview of the customer's page on the right.

Everyone who signs off, covered.

  • Cards

    Will it move my numbers?

    One number per campaign, measured against a held-back group.

  • Digital

    Any app work?

    None. It's a web page.

  • Marketing

    Do we own the words?

    Yes. You write and approve every message.

  • Compliance

    Is it safe?

    Two-person approval. No pressure tactics. No rewards for borrowing.

  • IT and security

    What data do you need?

    Counts, dates and yes-or-no flags. No card numbers.

  • Finance

    Did it pay off?

    You see what the campaign caused, and pay for that.

Safety

Built for India's rules.

133 rules from RBI, TRAI, the DPDP Act and more, mapped into the product.

  • No pressure

    No timers. No hurry words.

  • Few messages

    Three at most, 10 am to 7 pm, one tap to stop.

  • Checked first

    Date of birth plus a bank code before any reward.

  • Promises kept

    Once promised, a reward is locked.

  • Your channels

    Your WhatsApp, SMS and email. We send nothing.

  • Data deleted

    On a set date after the campaign ends.

Beyond cards

Cards first. Then everything else.

207 goals mapped across 8 areas of banking.

  • 32

    Cards

  • 31

    Lending

  • 29

    Deposits, investments and insurance

  • 24

    Accounts

  • 24

    Payments and digital

  • 24

    Forex and remittance

  • 22

    Servicing and retention

  • 21

    Business banking

Pricing

Pay for results.

A yearly plan. Fees only for the extra customers who meet your goal. Rewards at cost.

Built by Reward360.

More than ten years running rewards for Indian banks. That's where the vouchers, offers and points come from.

See it on one of your goals.

30 minutes. We build a live campaign while you watch.

Book a demo

hello@getactivate.ai